Farruko

Born in Puerto Rico, Farruko has built a reputation as one of reggaeton's most versatile and enduring performers. Rising through the Latin urban scene in the late 2000s, he quickly established himself as an artist capable of blending reggaeton's infectious rhythms with elements of trap, dancehall, and Latin pop, earning a dedicated following across the Americas and beyond.

His music has a way of pulling people onto the dance floor whether they intend to or not, driven by big basslines, melodic hooks, and a vocal style that shifts effortlessly between raw energy and genuine emotion. Collaborations with some of the biggest names in Latin music have kept him at the centre of the genre for well over a decade.